- 5 Marks
CSEG – Nov 2017 – L2 – Q5b – Strategic alternatives, analysis and selection
Identify and explain five competitive advantages associated with being a first mover in product innovation.
Question
Innovation can be a major source of competitive advantage for business firms, even though it comes with a burden of cost and uncertainty. Management would have to decide whether it would be a leader or follower in the industry regarding innovation.
Required:
State FIVE competitive advantages associated with being a first mover in product innovation in an industry. (5 marks)
Find Related Questions by Tags, levels, etc.
- Tags: Competitive Strategy, First Mover Advantage, Innovation
- Level: Level 2
- Topic: Strategic alternatives, analysis and selection
- Series: NOV 2017
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