Topic: How to organize market research

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CSMCE – APRIL 2024 – L2 – Q4 – Survey Method in Primary Data Gathering

Define the Survey Method, its advantages/disadvantages, and discuss two types of interviews under it.

Question

a) What is the Survey Method of gathering Primary Data and what are its advantages and disadvantages?

[10 marks]

b) List and briefly discuss two (2) types of interviews under the Survey Method.

[10 marks]

[Total: 20 marks]

Answer

Find Related Questions by Tags, levels, etc.

Tags: Data collection, Interviews, Market Research, Primary Data, Survey Methods
Level: Level 2

Topic: How to organize market research
Series: APR 2024

CSMCE – APRIL 2024 – L2 – Q4 – Survey Method in Primary Data Gathering

Define the Survey Method, its advantages/disadvantages, and discuss two types of interviews under it.

Question

a) What is the Survey Method of gathering Primary Data and what are its advantages and disadvantages?

[10 marks]

b) List and briefly discuss two (2) types of interviews under the Survey Method.

[10 marks]

[Total: 20 marks]

Answer

Find Related Questions by Tags, levels, etc.

Tags: Data collection, Interviews, Market Research, Primary Data, Survey Methods
Level: Level 2

Topic: How to organize market research
Series: APR 2024

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CSMCE – APRIL 2024 – L2 – Q4 – Survey Method in Primary Data Gathering

Define the Survey Method, its advantages/disadvantages, and discuss two types of interviews under it.

CSMCE – APRIL 2024 – L2 – Q4 – Survey Method in Primary Data Gathering

Define the Survey Method, its advantages/disadvantages, and discuss two types of interviews under it.

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CSMCE – APRIL 2024 – L2 – Q4 – Survey Method in Primary Data Gathering

Define the Survey Method, its advantages/disadvantages, and discuss two types of interviews under it.

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CSMCE – APRIL 2024 – L2 – Q4 – Survey Method in Primary Data Gathering

Define the Survey Method, its advantages/disadvantages, and discuss two types of interviews under it.

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