Topic: demonstrate how time-series analysis can be used in business forecasting

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QMDM – APR 2024 – L2 – Q4 – Exponential Smoothing in Time Series Forecasting for Mango Demand

Using monthly demand data for mangos over 15 months, explain exponential smoothing, compute and compare forecasts using alpha=0.1 and 0.4 with initial forecast of 500, describe plots of actual vs forecasts, and comment on suitability.

Kiki, the commercial mango seller has collected demand figures for mangos over the last 15 months in the table below:

Month Demand
1 470
2 510
3 460
4 490
5 520
6 460
7 1500
8 1450
9 1550
10 1500
11 1480
12 1520
13 1500
14 1490
15 1500

(a) Explain briefly the term “Exponential Smoothing” in Time Series Analysis of the data above. [3 Marks]
(b) Use an initial forecast of 500 to compare Exponential Smoothing Forecasts with Smoothing Constant Values a = 0.1 and a=0.4.
(c) Plot the actual values of the time series and superimpose the forecast for the Smoothing Constant Values a= 0.1 and a=0.4 on the graph of the actual values.
(d) Comment on the suitability of the forecast from the Smoothing Constant Values a= 0.1 and a=0.4.

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QMDM – APR 2024 – L2 – Q4 – Exponential Smoothing in Time Series Forecasting for Mango Demand

Using monthly demand data for mangos over 15 months, explain exponential smoothing, compute and compare forecasts using alpha=0.1 and 0.4 with initial forecast of 500, describe plots of actual vs forecasts, and comment on suitability.

Kiki, the commercial mango seller has collected demand figures for mangos over the last 15 months in the table below:

Month Demand
1 470
2 510
3 460
4 490
5 520
6 460
7 1500
8 1450
9 1550
10 1500
11 1480
12 1520
13 1500
14 1490
15 1500

(a) Explain briefly the term “Exponential Smoothing” in Time Series Analysis of the data above. [3 Marks]
(b) Use an initial forecast of 500 to compare Exponential Smoothing Forecasts with Smoothing Constant Values a = 0.1 and a=0.4.
(c) Plot the actual values of the time series and superimpose the forecast for the Smoothing Constant Values a= 0.1 and a=0.4 on the graph of the actual values.
(d) Comment on the suitability of the forecast from the Smoothing Constant Values a= 0.1 and a=0.4.

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