- 20 Marks
CSMCE – APR 2024 – L2 – Q6 – Relationship Marketing
Define Relationship Marketing and explain four reasons why it is important in marketing financial services.
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When a customer or prospect presents a problem, he/she needs solutions to, the bank staff needs to let him/her know how they can solve the problem. List and explain the six (6) steps the staff has to go through to help him/her achieve their goal.
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Find Related Questions by Tags, levels, etc.
When a customer or prospect presents a problem, he/she needs solutions to, the bank staff needs to let him/her know how they can solve the problem. List and explain the six (6) steps the staff has to go through to help him/her achieve their goal.
Find Related Questions by Tags, levels, etc.
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