- 9 Marks
BMIS – L1 – QE2 – Globalisation strategies
Explain six objectives of multinational companies pursuing globalisation strategies.
Question
In the preceding five decades, a significant number of companies have pursued well-conceived strategies of Globalisation in order to seize the immense business opportunities by operating on a worldwide basis. These companies have achieved notable success in the expansion of their business globally and have manufacturing facilities and marketing networks spread in several countries.
Required
State and briefly explain six significant objectives of multinational companies in pursuing policies of Globalisation.
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