- 50 Marks
SCS – L3 – Q35 – Strategy, stakeholders and mission
State corporate objectives for Apex Shipping Ltd based on its organizational aims.
Question
(a)With reference to the organizational aims set out above, state what Apex Shipping Ltd.’s corporate objectives should address. (b) It has been argued that an organization which operates in a turbulent environment should include flexibility as an objective in order that it can be responsive to changing environmental conditions.
Explain how Apex Shipping Ltd could achieve flexibility in its operations and discuss potential areas of stakeholder conflict which may occur in satisfying its organizational objectives. (c) Discuss the change in turnover and profit of the shipping divisions within Apex Shipping Ltd in the last financial year, and state, with reasons, whether you consider the chairman’s statement reflects the divisional results achieved.
(d) With reference to Porter’s five competitive forces model, assess the nature of the cruise and ferry shipping market in which Apex Shipping Ltd is engaged, and discuss what opportunities and threats exist in respect of its market share.
(e)Discuss how monitoring through an audit system can be implemented to ensure that Apex Shipping Ltd.’s environmental policy is being achieved.
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