- 20 Marks
BMIS – L1 – Q6 – Marketing Plan
Describe the content of a marketing plan for ZenithFresh Ltd, including key components.
Question
ZenithFresh Ltd
A marketing plan is a written document that summarises what the marketer has learned about the marketplace and indicates how the firm plans to reach its marketing objectives.
Required:
Describe the content of the Marketing Plan.
Find Related Questions by Tags, levels, etc.
- Tags: Branding, Financial Projections, Marketing Plan, Strategy Implementation, SWOT analysis
- Level: Level 1
- Topic: Finance
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