Data Analysis – Knowsia

BMIS – L1 – SA – Q17.1 – Introduction to Information Technology and Information Systems

Identifies type of bias in presenting market research survey results using averages to suggest better outcomes.

Question

The outcome of a market research survey is presented using averages to intentionally suggest better results than were actually found by the survey. This is an example of which of the following?

A Confirmation bias

B Reporting bias

C Selection bias

D Outlier bias

Answer

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Tags: Averages, Bias, Data Analysis, Data Presentation, decision making, Information Systems, Market Research, Misleading Data, Outlier Bias, Statistics
Level: Level 1

Topic: Introduction to information technology and information systems

Tag (SQ): Data Analysis

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BMIS – L1 – SA – Q17.1 – Introduction to Information Technology and Information Systems

Identifies type of bias in presenting market research survey results using averages to suggest better outcomes.

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Tag (SQ): Data Analysis

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BMIS – L1 – SA – Q17.1 – Introduction to Information Technology and Information Systems

Identifies type of bias in presenting market research survey results using averages to suggest better outcomes.

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