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- 20 Marks
CSMCE – APR 2023 – L2 – Q6 – Methods for Customer Retention in Banks
Discuss five methods used by banks to retain customers.
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- 20 Marks
CSMCE – APR 2023 – L2 – Q5 – Product Positioning and Criteria
Define product positioning and discuss three criteria for effective positioning.
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- 20 Marks
CSMCE – APR 2023 – L2 – Q4 – Reasons Why Selling is Important in Banking
List and discuss four reasons why selling is important in banking.
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- 20 Marks
CSMCE – APR 2023 – L2 – Q2 – Short Notes on Cross Selling and Marketing Concept
Write short notes on cross selling and the marketing concept.
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- 20 Marks
SMM – APR 2024 – L4 – Q2 – Factors for Selecting a West African Market under AfCFTA
Write a paper explaining five factors with examples for a multinational bank to consider before selecting a West African market to enter, leveraging the AfCFTA initiative.
Question
In your role as Head of Business Development of a multinational Bank planning to enter the West Africa market to take advantage of the African Continental Free Trade Area (ACFTA) initiative, your Managing Director has asked you to write a paper to Management. Explain, with examples, five (5) factors the bank should take into consideration before selecting a particular market in West Africa.
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- 25 Marks
QMDM – APR 2024 – L2 – Q6 – Rural Bank Investment Proposals NPV
The management of a Rural Bank must decide between two investment proposals using Net Discounted Value (NPV) calculations at a 14% discount rate, explain the term, compute NPVs, and advise on selection.
Question
The Management of a Rural Bank must decide between two proposals, on the basis of the following information:
| Proposal | Investment Now | Net Cash Inflow at the End of | 1991 | 1992 | 1993 |
|---|---|---|---|---|---|
| A | GHS 80,000 | GHS 95,400 | GHS 39,400 | GHS 12,000 | |
| B | GHS 100,000 | GHS 35,000 | GHS 58,000 | GHS 80,000 |
Assume that on Projects of this type of the company can earn 14 percent per annum. (a) Explain briefly the term Net Discount Value in relation to the projects. (b) Calculate the Net Discounted Value of Proposal A. (c) Calculate the Net Discounted Value of Proposal B. (d) Using the values in (a) and (b), advise Management regarding the proposal that should be selected.
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- Tags: Decision Making, Discounted Cash Flow, Investment Appraisal, Net Present Value, NPV, proposals, rural bank
- Level: Level 2
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- 25 Marks
QMDM – APR 2024 – L2 – Q5 – Normal Distribution in Insurance Policy Payments
Using normal distribution for policyholders' lifetimes to calculate probabilities of receiving payments at specific ages in an insurance policy.
Question
An Actuary in an insurance company formulates insurance policies that will be both profitable and marketable. For a particular policy, the lifetimes of the policyholders follow a normal distribution with a mean of 66.20 years and standard deviation of 4.4 years. One of the options with this policy is to receive a payment following the $65^{\mathrm{h}$ birthday and a payment every five years thereafter. Let $X$ be the age at death (in years) of a policyholder (a) Draw the graph of the distribution of $X$ showing clearly the key decision numbers i.e. 66.2 years, 4.4years, 65years, 70years, 75years. (b) Determine the (i) percentage of policyholders who will receive at least one payment using the option above. (ii) percentage of policyholders who will receive two or more payments. (iii) percentage of policyholders who will receive exactly two payments.
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- 20 Marks
CSMCE – APR 2024 – L2 – Q6 – Relationship Marketing
Definition and importance of relationship marketing in financial services, with four reasons.
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CSMCE – APR 2024 – L2 – Q5 – Cross Selling and Branding
Short notes on cross selling and branding in the context of banking marketing.
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- Tags: Branding, Cross Selling, Customer relationship, Financial Services, Marketing Mix
- Level: Level 2
- Topic: Campaign selling
- Series: APR 2024
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- 20 Marks
CSMCE – APRIL 2024 – L2 – Q4 – Survey Method in Primary Data Gathering
Define the Survey Method, its advantages/disadvantages, and discuss two types of interviews under it.
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- Tags: Data collection, Interviews, Market Research, Primary Data, Survey Methods
- Level: Level 2
- Topic: How to organize market research
- Series: APR 2024
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- 20 Marks
CSMCE – APRIL 2024 – L2 – Q3 – FIND Interview System
Explain the FIND Interview System, including what the acronym stands for and its main objective.
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- Tags: Customer Needs Identification, Interview Systems, Sales Techniques
- Level: Level 2
- Topic: The sales interview
- Series: APR 2024
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- 20 Marks
CSMCE – APRIL 2024 – L2 – Q2 – Characteristics Companies Seek in Banks
List and explain four characteristics that companies prioritize when selecting a bank.
Question
All companies in choosing a bank, look for certain characteristics in the services offered and rank these in order of importance. List and explain four (4) of these characteristics that a company requires from its bank.
[20 marks]
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- 20 Marks
CSMCE – APRIL 2024 – L2 – Q1 – Steps to Solve Customer Problems
List and explain the six steps bank staff should follow to solve a customer's problem and achieve their goal.
Question
When a customer or prospect presents a problem, he/she needs solutions to, the bank staff needs to let him/her know how they can solve the problem. List and explain the six (6) steps the staff has to go through to help him/her achieve their goal.
[20 marks]
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- Tags: Communication Skills, Customer service, Problem solving, Sales Interview
- Level: Level 2
- Topic: 3.6 Controlling the delivery and follow-up activity
- Series: APR 2024
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- 20 Marks
LPB – APR 2016 – L3 – Q5 – Bank’s Position on Assignment of Term Life Policy as Security
Discuss bank's position on legal assignment of a term life policy as additional security for a mortgage, how assignment is taken and priority over subsequent assignments, effect if premiums stop, payout if suicide, and differences if endowment policy.
Question
The PREDEQ bank gives a mortgage of land for a customer0 \mathrm{}$ and, as an additional security, took an assignment of a 30-year Term Life Policy (not endowment situation) over the customer’s life – the policy monies being payable to the customer’s wife, at maturity on his death. Discuss this bank’s position in the following circumstances:
(a) How the Legal Assignment of the Policy was taken by the PREDEQ Bank: Supposing that someone else, at a later date, also takes an assignment of the Policy, which of the 2 assignments would have priority over the other?
(b) What would happen to the PREDEQ Bank’s security if the customer stopped paying the premiums?
(c) Would the Policy monies be payable if the customer committed suicide?
(d) Will the position be any different of the Policy was an Endowment Life Policy? If yes, indicate
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- Tags: Assignment, Banking Advances, Endowment, Life Policies, Premiums, Priority, Security, Suicide, Term Life
- Level: Level 2
- Topic: Life policies, Securities Acceptable to Bankers
- Series: APRIL 2016
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- 20 Marks
STP – Feb 2018 – L2 – Q4- Taxation and Operating Strategies
Calculate Honson Plc's tax liability for Kumasi/Accra, advise on Nsawam, and discuss non-tax factors for facility location.
Question
Honson Pic, a UK-based manufacturing company, is planning to build a new processing facility in Ghana. The Chief Executive Officer in a meeting with Management needs to decide whether to cite the facility in Accra or in Kumasi. Market intelligence has no preference for citing the facility either in Kumasi or Accra since information gathered indicate that business activities would largely be same in Kumasi and Accra for the next 10 years.
The following forecast information is relevant for the decision-making process being considered by management.
| Kumasi | Accra | GH¢ | GH¢ |
|---|
Required: i. Calculate Hamson Plc’s income tax liability for each proposed location for the first year. ii. Would you advise Hamson Plc to consider citing the facility in Nsawam, taking into consideration the close proximity of Nsawam to Accra? iii. Discuss three (3) non-tax factors that Hamson UK Plc may consider in the decision-making process to locate the facility either in Kumasi, Accra or elsewhere in the country.
b). With reference to the Income Tax Act, 2015 (Act 896) explain the following: i. Private Ruling issued by the Commissioner-General: (2 marks) ii. Conditions under which a Private Ruling will be binding on the Commissioner-General and on the person to whom the Private Ruling is issued.
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- Tags: Corporate Taxation, Income Tax, Location Decision, Non-Tax Factors, Tax computation, Tax Incentives
- Level: Level 2
- Topic: Taxation and Operating Strategies in Business
- Series: FEBRUARY 2018
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- 18 Marks
STP – Feb 2018 – L2 – Q3 – Tax Administration
Explain categories of tax representatives for companies and local authorities under VAT Act 870, and their responsibilities.
Question
The VAT Act, 2013 (Act 870) accepts that tax consultants may act in a representative capacity for and on behalf of the substantive taxpayer. This provision in the law encourages and accepts the professional development of private tax practitioners but lays down the specific parameters which would qualify such professionals to act as taxpayers’ representatives.
As the Tax Partner for ABC Practice Firm, a new entrant of the firm has approached you with a request to educate him on the types of persons who can act in a representative capacity for an on behalf of the taxpayer.
Required a) With reference to the provisions of Act 870, specify the categories of persons who qualify to be declared by the Commissioner-General as a representative person of: i. a Company; ii. a Local Authority? b) What are the responsibilities of the tax representative of a taxable person?
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- 20 Marks
STP – Feb 2018 – L2 – Q2 – VAT Credit Notes
Explain circumstances for issuing VAT Credit Notes and tax implications for prior period supplies.
Question
a) As a Tax Consultant, you receive a note from Mr. Emilio Ditto, the Managing Director of a company based in the United Kingdom seeking to expand its operations in Africa through the opening of an office in Accra. He is interested in discussing with you details of some aspects of the VAT regime in Ghana particularly, the basic VAT concepts on the following:
(i) Under what circumstances can a VAT-registered person issue a Credit Note to cancel or amend a VAT invoice?
(ii) What are the tax liability implications for a VAT-registered person who issues a Credit Note to a customer for a supply that was made in a previous tax period?
Required:
Provide a brief for Mr. Emilio Ditto giving your responses to the issues raised above, with reference to the VAT Act, 2013 (Act 870) as amended.
b) Under the provisions of the Excise Duty Act, 2014 (Act 878), the Commissioner-General may, based on any information available, make an assessment of the amount of excise duty payable by a person.
Required:
State four (4) different circumstances under which the Commissioner-General may exercise the discretion to make an assessment of the excise duty payable by a person.
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- Tags: Credit Notes, Ghana Revenue Authority, Indirect Taxes, Tax Compliance, VAT, VAT Act
- Level: Level 2
- Topic: Strategic Indirect Tax Management
- Series: FEBRUARY 2018
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