Level (SQ): Level 1

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Identifies what job analysis does not require among given options.

Job analysis does NOT require:

A   a job specification

B   a person specification

C   a job description

D   a list of internal sources of labour

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Identifies finance department’s role in the value chain.

Where does the finance department sit in the value chain?

A Operations

B Service

C Firm infrastructure

D Procurement

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Links resource demand and supply reconciliation to operations.

Reconciling demand for resources and outputs with their supply is associated most closely with which of the following?

A Inventory management

B Production planning and control

C Capacity planning and control

D Quality control

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Assesses quality’s measurability and competitive advantage.

Which one of the following statements is correct?

A   Quality is measurable but is not a means of achieving sustainable competitive advantage.

B   Quality is measurable and is a means of achieving sustainable competitive advantage.

C   Quality is not measurable and is not a means of achieving sustainable competitive advantage.

D   Quality is not measurable but is a means of achieving sustainable competitive advantage.

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Identifies what is not associated with TQM.

Which one of the following is not associated with total quality management (TQM)?

A   Business process re-engineering (BPR)

B   Statistical quality control

C   Continuous improvement

D   Documentation and verification of quality procedures

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Defines quality in operations strategy context.

Quality is best defined by which one of the following statements?

A   The utilisation of 100% of manufacturing capacity

B   The manufacture of products that are 100% reliable

C   Zero customer complaints

D   Meeting the expectations of customers

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Identifies which activity is not a promotional activity.

Promotional activities include all of the following except:

A   face-to-face selling by sales representatives

B   sponsoring a sporting event

C   selling the product in a place that rival companies do not use

D   sending brochures and leaflets by direct mail

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Evaluates if a hard sell combined with advertising is the best business approach.

The best way to do business is a combination of the ‘hard sell’ by sales representatives supported by advertising and sales promotion activities.

A True

B False

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Identifies which element is not part of the marketing mix.

Which ONE of the following is NOT a main element in the marketing mix?

A Price

B Packaging

C Place

D Promotion

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Identifies the business strategy favored by competitive businesses.

Which approach to business strategy and business thinking is favoured by most competitive businesses?

A The marketing concept

B The selling concept

C The manufacturing concept

D The production concept

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